The Society of Professional Consultants

The Society of Professional Consultants (SPC) offers networking, mentoring, and education for consultants, solo professionals, and entrepreneurs. We sponsor monthly lunch and dinner meetings for Boston-area business owners, and provide nationwide support and mentoring for both new and seasoned consultants.

How to Present Technical Information so People Will Understand, Care, and Remember

The SPC and WEST are partnering to bring you this workshop. Please note this workshop will be held on a Thursday evening, not our usual Monday evening.

Technical presenters need more than public speaking training to keep an audience’s attention. If you explain complex concepts to people outside your field of expertise, you’ve learned snazzy slides and polished prose aren’t enough to keep your audience engaged.

In this session, you’ll learn a proven process to structure your technical talk so your audience understands, cares, and remembers. You will also get access to a planning worksheet you can use to make your presentations memorable and understandable.

Attend this workshop to:

• Hear how to capture and keep your audience’s attention by using the three “cons”
  
• Find out how to make your “big idea” remembered, repeated, and retweeted
  
• Learn how to use business storytelling principles instead of boring bullet slides
  
• Discover techniques that make your technical topic easier to understand
  

About Our Speaker

Rick Pollak is the owner and Chief Explanation Officer of Presentation Medic, a company that specializes in curing boring technical presentations. He is also the operations and membership director of the SPC. Before starting his consulting business, he spent 35 years at Motorola, explaining complex wireless communications networks to non-technical audiences.

Rick has been a featured speaker at technology conferences in the U.S. and Canada. He’s coached speakers for TEDx events and been a guest lecturer at Boston-area universities. Rick is an accomplished jazz musician (keyboard and guitar) who believes that structure and story are the keys to helping people remember songs and speeches.

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