Stop Sounding Like Everyone Else: Messaging in a Saturated, AI-Flattened Market

Your work is strong and your reputation is solid. Yet in 2026, your marketing may be producing inconsistent leads, slower decisions, and more “good conversations” that don’t convert. Does your messaging sound the same as your competitors?

In this session, Sue Begent reveals what’s actually happening when buyers quietly place you in the “credible but not urgent” category, and how to correct the messaging signals causing the misread before it calcifies into your positioning.

Attend this workshop to learn how to:

After Sue’s session, you'll leave with:

There’s no charge for this workshop.

About Our Speaker

Sue Begent is a messaging recalibration specialist for experienced coaches and expert practitioners whose work is exceptional, but whose message is no longer converting consistently in today’s AI-flattened, trust-recession market. With 20+ years as a Fortune 500 marketer, 8 years as a nurse, and 9 years as a mentor, she blends strategic precision with deep human insight.

Sue helps micro-business owners restore authority, pricing power, and decisional momentum by aligning their message with how premium buyers now decide. Her work is known for warmth without softness, urgency without pressure, and clarity without marketing theatre.