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Virtual Panel Discussion and Workshop - Thought Leadership in a Virtual World: Speaking, Storytelling, and Publishing

  • Wednesday, November 18, 2020
  • 3:00 PM - 4:30 PM
  • Virtual Event

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Thought Leadership in a Virtual World: Speaking, Storytelling, and Publishing

The transition from in-person to virtual events has changed how to position yourself as an expert. On Wednesday, November18th, we’ll have a panel discussion about the best ways to use speaking, storytelling, and publishing to become a go-to authority in a virtual world.

Steve Markman of Markman Speaker Management will show you how to find virtual speaking engagements that will boost your visibility and credibility. Greg Stone of Stone Communications will teach you storytelling techniques that will keep your virtual audience engaged. Ken Lizotte of emerson consulting group will explain why writing articles and books will give you the “Expert’s Edge”.

Here’s what our panelists will cover during the workshop:

Speaking – increase your visibility in a virtual world and position yourself as a go-to expert

  • Learn how to research and identify the “right” speaking opportunities
  • Find out how and when to submit speaker proposals to event organizers
  • Discover how to create high-impact and compelling speaker proposals that get accepted

Storytelling – how to deliver powerful virtual presentations that engage your remote audience

  • Learn how to tell a captivating story using the villains, victims, and heroes model
  • Find out how to translate compelling messages into narratives
  • Understand why the villain is your best friend in business storytelling

Publishing – become the go-to authority by writing books and publishing articles

  • Learn effective strategies for writing and publishing a book
  • Hear about a proven method for getting articles published every time
  • Identify follow-up business development actions that even seasoned authors forget

You’ll come away with immediately actionable steps for getting speaking gigs, telling better business stories, and getting books and articles published.

About Our Panelists

With over 30 years of experience in the speaker and conference business, Steve Markman is the Founder and President of Markman Speaker Management, LLC, a multi-service speaker agency founded in 1994. Steve conducts customized one-on-one virtual training and coaching sessions designed particularly for independent consultants. These sessions are designed to boost visibility, generate business leads, and demonstrate thought leadership.

Greg Stone, President of Stone Communications, has written two books: “Branding with Powerful Stories: The Villains, Victims and Heroes Model” and “Artful Business: 50 Lessons from Creative Geniuses.” He has provided media and presentation skills consulting for clients such as Fidelity, IBM, 3M, governors, mayors and four spokespeople facing interviews on “60 Minutes.” A three-time Emmy nominee, Greg worked as a writer at Time Inc. in New York, and as a TV reporter in Minneapolis, Boston, and on PBS.


Chief Imaginative Officer (CIO) of emerson consulting group Inc., a consulting firm that transforms consultants into published “thoughtleaders” Ken Lizotte CMC is a thoughtleader in his own right. He’s been interviewed by The Wall Street Journal, Fortune Magazine, Newsweek, Investors’ Business Daily and others. Author of “The Expert’s Edge: Become the Go-To Authority People Turn to Every Time” (McGraw-Hill) and seven other books, he has also written and published hundreds of business articles and has helped his clients publish their own books and articles as well.

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